About Us

The Continent Observer is an independent online news media service with a primary focus on African politics, economic, Security and Foreign policy, scientific, and social justice issues.

Our overarching objectives are to highlight, inform and stimulate discussion on the current Africa affairs of which individuals, government, organisations and businesses in the world ought to be aware, and ultimately contribute to improved decision-making for the continent.

The Continent Observer Editorial Policies are summarised as follows:

    • Seeking the truth and reporting in a truthful way
    • Serving the public interest
    • Exercising fair play
    • Maintaining independence
    • Acting with integrity
  • WE WILL:
    • Dedicate ourselves to reporting the news accurately, thoroughly and in context.
    • Be honest in the way we gather, report and present news.
    • Be persistent in the pursuit of the whole story.
    • Keep our word.
    • Hold factual information in opinion columns and editorials to the same standards of accuracy as news stories.
    • Seek to gain sufficient understanding of the communities, individuals and stories we cover to provide an informed account of activities.

Serving the public interest – we will:

  • Be vigilant watchdogs of governments and institutions that affect the African affairs.
  • Provide the news and information that people need to function as effective citizens.
  • Seek solutions as well as expose problems and wrongdoing.
  • Reflect and encourage understanding of the diverse segments of our community.
  • Provide editorial and community leadership.
  • Seek to promote understanding of complex issues.

Exercising fair play – we will:

  • Treat people with dignity, respect and compassion.
  • Correct errors promptly.
  • Strive to include all sides relevant to a story and not take sides in news coverage.
  • Explain to readers our journalistic processes.
  • Give particular attention to fairness in relations with people unaccustomed to dealing with the press.
  • Use unnamed sources as the sole basis for published information only as a last resort and under specific procedures that best serve the public’s right to know.
  • Be accessible to readers.

Maintaining independence – we will:

  • Remain free of outside interests, investments or business relationships that may compromise the credibility of our news report.
  • Maintain an impartial, arm’s length relationship with anyone seeking to influence the news.
  • Avoid potential conflicts of interest and eliminate inappropriate influence on content.
  • Be free of improper obligations to news sources, newsmakers and advertisers.
  • Differentiate advertising from news – eg by use of the term ADVERTORIAL.

Acting with integrity – we will:

  • Act honourably and ethically in dealing with news sources, the public and our colleagues.
  • Obey the law.
  • Observe common standards of decency.
  • Take responsibility for our decisions and consider the possible consequences of our actions.
  • Always try to do the right thing.



Editor in Chief

Joseph Elunya- is the Editor-in-Chief of The Continent Observer with specialist subjects in Business,Finance, International affairs, Politics and Public policy.


East Africa Chief Editor

Dotto A Mnyadi – Is a graduate from University of California, Berkeley Graduate School of Journalism and he manages our team of reporters and columnist in East Africa.

Email: d.myandi@thecontinentobserver.com

Phone: +255782143737



Get the Facebook Likebox Slider Pro for WordPress